11 January 2022
As we are now in the digital world, we have seen many changes in the digital marketing arena. Google has come up with a new algorithm that aims to improve user experience with more targeted search results. With the fast-paced digital context, it becomes essential for new as well as experienced digital marketers to be at home with the new improvements and changes that come with technological advancement. Moreover, is important to grow and learn. For businesses, it is essential to know about the best methods of every digital marketing module to implement them for a successful online marketing strategy.
The internet is full of relevant information. There are tons of websites offering information on digital marketing and its elements and modules. However, there are some specific skilled players in the digital market space whose reputation as experts in the domain is very well understood.
Here I give to you the top 9 digital marketing blogs to follow in 2022 to up your abilities and expertise in this changing field of web marketing.
HubSpot Marketing Blog
Good for: People looking to build a marketing strategy The HubSpot Marketing Blog is full of approachable how-toss and explainers geared toward professionals building their marketing strategy, campaign, or team. Updated semi-regularly, this site is full of resources to help maximize your team’s efforts and general knowledge base, and complements HubSpot’s other offerings, including their flagship software and Academy.
Good for: People who like to be the first to know about marketing news and want a near-constant stream of information
Search Engine Land is a news site covering digital marketing and MarTech (marketing technology). It’s updated multiple times per day with the latest developments in SEO, commerce, content, social media, analytics, and more. Plus, they offer webinars, in-depth research reports, and white papers.Search Engine Journal
Search Engine Journal is a popular blog that focuses on the latest developments in the world of search engine optimization. They have news sections on general SEO, international search, pay-per-click (PPC), and social media.Marketing Dive Good for:
People seeking current marketing campaign and industry news and analysis
Marketing Dive examines the latest campaigns from popular consumer brands. Beyond breakdowns of newly released campaigns, the outlet produces a wide range of reported features, opinion pieces, and trend analysis, and publishes press releases highlighting industry news, such as major hires, agency-client deal announcements, and department launches.
This blog is frequently updated with original content, and editors recommend additional reads from other popular business sites directly from their homepage.
Digital marketing blog: E-consultancyGood for: Digital marketers looking to think critically about the industry
E-consultancy offers thoughtful analysis on the current state of the industry. They organize their marketing content in three pillars—digital marketing, strategy and planning, and e-learning and skills assessment—to present a well-rounded picture of how companies might best implement, organize, and continue to grow their digital marketing strategy and practices.
In addition to daily articles featuring campaign analysis, industry forecasts, interviews with professionals, digital marketing tips, and impact reports, E-consultancy offers master guides and various training courses.
Content marketing blog: Content Marketing Institute
Good for: People looking to advance their content marketing skills and stay up to date on industry trends
Content Marketing Institute is among the go-to places if you’re looking to advance your content marketing skills. In addition to covering topics such as content strategy, analytics, SEO, social media, and content creation, they also hold webinars and offer formal training classes.
Typically updated every weekday, this blog offers tool reviews, interviews with professionals, industry forecasts, best practices advice, and more.Social media marketing blog: social media Today
Social media marketers wanting to stay up to date on platform news Social Media Today, a sister publication of the aforementioned Marketing Dive, is a destination for the latest features, statistics, and tips on using social media for your marketing efforts. They cover digital strategy, content marketing, social marketing, and news updates for all the popular platforms, including Facebook, Instagram, Twitter, TikTok, YouTube, Pinterest, and more. The site also has a library with industry insights and deeper research, and regularly hosts live chats on Twitter.
This blog is updated multiple times a day, and if you prefer to get insights delivered to your inbox, social media Today also publishes a newsletter. SEO marketing blog: SEMrush BlogGood for:
People looking to learn more about search engine optimization The SEMrush Blog builds upon the company’s products by providing tips on maximizing your SEO efforts and explores the cross-section of SEO and content marketing, paid media, social media, and marketing at large. Updated semi-regularly, the SEMrush Blog publishes how-toss, case studies, trends, and insights that are easily digestible for beginner and intermediate SEO professionals.The Moz Blog
If you’re looking for more in-depth analysis of the latest SEO best practices, check out The Moz Blog. They move past the basics and highlight niche areas such as local SEO, how to interpret analytics, and SEO return on investment.Marketing strategy blog: Marketing Profs
Professionals seeking thoughtful analysis on marketing strategy Marketing Profs features a comprehensive, searchable database of articles that analyze marketing strategy. This blog focuses on broad tips and implications surrounding the latest B2B marketing approaches, as written by actual marketing professionals.
In addition to longform articles, Marketing Profs offers training, on-demand master classes, and individual consulting services.Marketing consultant blog: Neil Patel’s Blog
Business owners seeking effective marketing blog tips If you are looking to build your own marketing blog, Neil Patel’s blog serves as both an effective model and a place for experience-based tips. Patel, a marketing professional and influencer, uses this personal blog to promote his consultant business by showcasing his expertise. In doing that, he offers tips on his favorite business and marketing tools, how-to guides, and explainers.
Whether you’re looking to benefit from his tips or take inspiration from his blog as you launch your own, Neil Patel’s blog could be a good starting point.